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branding, marketing & design
FORTUNA
The process
1. Target Audience & UX
In this project we found the target audience quickly and easily without any detailed research. Most of the users are members and and middle-aged employees, who are looking for information for themselves. In this case it was really important putting useful functions on the Homepage. The low-fidelity wireframes and prototypes were made in Figma.
2. Webdesign & Prototypes
Although, we really like to use Figma, we decided to use Adobe XD for the high-fidelity process. Why? We found XD has a better interface for teams. Since we work together most of the times, for us was a huge advantage to use the cloud function of Adobe.
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